Work
A working library of product and operating cases, evidence-first research, essays, and concepts—each kept in its original mode and maturity.
Product & Operating Work
9Product direction, operating architecture, ownership, metrics, gates, and execution design.
Vinamilk — Trusted Nutrition Product-Service Discovery
Product-Service Discovery Research · Developed outside-in research
Creator Platform Operating Model — MFan / fandom-commerce
Outside-in Operating Model · Working Model
Elfie Product Case — Trust-Safe Activation
Product Strategy Work Sample · Developed Work Sample
Post-Signing Artist / Label Operations
Operating Model / Role-Understanding Work Sample · Working Model
Shopee Account Restrictions — Customer Resolution Under Platform Uncertainty
Evidence-Based Product Operations Case · Developed Work Sample
FanMe Controlled Growth Pilot — Building a Repeatable Artist-Launch Operating System
Controlled Growth & Launch Operations Case · Developed Work Sample
DatVietVAC — Ownership & Belonging: Merchandise Growth Case
Merchandise Growth & IP Commercialization Case · Developed Work Sample
DatVietVAC Fandom Cards — From Official Fandom Pack to a Gated Collectibles Product Line
Merchandise Initiative / Gated Product-Line Case · Developed Work Sample
Explainable Trust — Traceable Case Reconstruction
Built Product Prototype · Working Prototype
Evidence-First Cases & Trust Research
3Events and trust pathways reconstructed with conclusions proportional to the available evidence.
Research Essays & Working Hypotheses
5Propositions developed from real observations and kept open to comparative or empirical testing.
Does AI Improve Decisions—or Develop Judgment?
Research Essay · Working Hypothesis
AI Apprenticeship — Before AI Becomes an Actor
Research Essay · Working Hypothesis
ZaloPay & SMEs — When Paid Is Not Yet Done
Research Essay · Working Hypothesis
METUB & Creator Economy — When Creating Becomes Operating
Research Essay · Working Hypothesis
MoMo AI PayLater — Risk Begins After Yes
Research Essay · Working Hypothesis
Concepts & Product Explorations
2Early directions made concrete enough to inspect and test, without presenting them as validated products.
Scope boundary. Unless explicitly stated otherwise, company-specific work is independent and outside-in. It may use public information, personal observation, and clearly labelled inference; it does not claim access to internal strategy, private data, implementation capacity, or official company decisions.